Anyone in the web publishing field knows a thing or two about website optimization services.
An important aspect of this is link building. Getting linked on as many relative sites as possible is great for not only PR rankings, but for targeting visitors to your website who share the same interests as you. Say you’ve built a website that’s everything Dog related. Naturally you’re going to want animal lovers coming to your website so you’re going to work on publishing links through other pet friendly websites to eventually target visitors to your website.
Eventually, if your site is good enough, word of mouth will help you out and link popularity will graciously work in your favor. You’ll go from having maybe 10-20 hits per day to thousands if you play your cards right. Something to remember is that this will not happen overnight unless some big news article is written about you on MSN and you’re instantly sent over 50,000 hits because of it. Since that more than likely won’t happen, work on building your links up with relative sites. Optimize your page so crawlers from search engines can call your site and only use relative terms in these keywords.